The Organic Trade Association’s 2011
Organic Industry Survey showed that the organic industry grew at a rate of
nearly eight percent in 2010, with the growth being over $28.6 billion. Some facts from that survey are:
- U.S.
sales of organic food and beverages have grown from $1 billion in 1990 to
$26.7 billion in 2010.
- Organic
food and beverage sales represented approximately 4 percent of overall
food and beverage sales in 2010. Leading were organic fruits and
vegetables, now representing over 11 percent of all U.S. fruit and
vegetable sales.
- Organic
non-food sales grew 9.7 percent in 2010, to reach $1.97 billion.
- Mass
market retailers (mainstream supermarkets, club/warehouse stores, and mass
merchandisers) in 2010 sold 54 percent of organic food. Natural retailers
were next, selling 39 percent of total organic food sales.