Friday, January 24, 2014

LaneHawk LH4000 Solution

LaneHawk™ LH4000 is a loss prevention solution that turns the bottom-of-the-basket (BOB) into profits in real-time.  The LaneHawk LH4000 unit detects and recognizes items as part of the
transaction, making sure stores get paid for their BOB items.  The LaneHawk LH4000 unit reduces shrink, increases revenue and is designed to pay for itself in less than 12 months.

A smart camera is flush-mounted in the checkout lane at foot level, continuously watching for items on the bottom of shopping carts.  Using Visual Pattern Recognition (ViPR™) software, the camera is able to detect and recognize items that pass by the camera and then send the UPC information directly to the POS.  At tender time, the cashier verifies the items that were found under the basket, scans those items and then finalizes the transaction.

ViPR™ Software

A database of high resolution images (called a modelset) is created containing the product packaging of common BOB items. ViPR extracts key points (feature points) from these images that create a unique identifying pattern for each UPC, similar to a fingerprint.

When a product passes the LaneHawk LH4000 unit, an image is captured of the product and the ViPR software is used to extract feature points from that image.  The ViPR software is then able to identify the product by matching the pattern of feature points in the image to the patterns of feature points stored in the modelset.  These computations are streamlined to produce results in a fraction of a second, which allows the recognition to happen in real-time.
 
Advantages

Reduced Shrink and Rapid ROI: Helps boost profits per lane (per day) by up to 10%, leading to a quick return on investment (ROI) of less than 12 months.

Integration with Your POS System in Real-time:  No other BOB solution is able to recognize a BOB item and then automatically send the item description and UPC information directly to the POS.

Flexible, Cost-effective Scalability:  The LaneHawk LH4000 loss prevention unit leverages open, industry-standard technologies to allow you to easily incorporate next-generation retail technologies into your store infrastructure.
 
Training of Cashiers
 
LaneHawk LH4000 unit requires minimal cashier training and operates within the transaction workflow.  The cashier is not interrupted until he/she is ready to process the BOB items. Productivity is enhanced and BOB items cannot be ignored.

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