Monday, September 10, 2012

PayPal Partners with Discover

PayPal has lined up the biggest partnership to date for its in-store payment campaign with credit card company Discover.  The deal will ultimately bring PayPal payments to seven million merchant locations in the U.S.  Under the partnership, PayPal will utilize Discover’s credit card network to enable PayPal users to make payments at retail stores starting in April of 2013.

Discover is integrating PayPal’s payment system into its software, which will be uploaded to point-of-sale terminals that support Discover Card payments.  PayPal’s branding and rules will be presented to consumers who choose to pay in store with PayPal.  PayPal currently has more than 50 million U.S. customers who will be able to take advantage of in-store payments.

At launch next year, PayPal users will be able to pay with a PayPal Access Card, which connects to a PayPal account and can be funded from a bank account or credit card.  Users will be able to use the card in conjunction with a PayPal mobile wallet app, which will deliver e-receipts, offers and other services. 

PayPal has said that this year is still a testing and experimenting year for in-store payments and the real work will begin next year.  But with deals like the one with Discover, it’s really showing that it wants to go big and really compete in the market for mobile and in-store payments.  Getting acceptance at seven million locations is going to really help PayPal because they can soon tout how many locations they are in.  That’s important for consumers, who will want a mobile payment system that is widely accepted in the areas they shop.